Duro-Last Sales Seminar

The Duro-Last Sales Seminar took place at a luxury resort in Phoenix, Arizona with over 2,000 in attendance. This event included various types of production needs and entertainment proving to be an extraordinary and memorable week!

Beckon directed, produced, and secured talent for all areas of the seminar including the opening reception, general sessions, awards shows, and finale party. The four-day event lead up to the finale party, “Duro-Fest,” which included festival style accommodations and entertainment consisting of food trucks, a Ferris wheel, interactive games, a high-energy band, then ended the night with a firework show display.

SWCP carnival event at the Arizona Grand

Development

Beckon was tasked with all talent
acquisition, audio-visual needs,
permits, indoor and outdoor
production, and creating a festivallike
finale party providing a complete
turn-key solution for all areas of the
seminar.

Execution

Over 2,000 daily attendees from
around the country participated in
the annual seminar with seamless
logistics and production throughout
the four-day event.

Success

Corporate executives and attendees
praised the execution of the annual
seminar. The success has led to
Beckon being retained as the primary
director and producer of the Duro-
Last Sales Seminar for years to come!

Development

Beckon was tasked with all talent acquisition, audio-visual needs, permits, indoor and outdoor production, and creating a festival-like finale party, providing a complete turn-key solution for all areas of the seminar.

Execution

Over 2,000 daily attendees from around the country participated in the annual seminar with seamless logistics and production throughout the four-day event.

Success

Corporate executives and attendees praised the execution of the annual seminar. The success has led to Beckon being retained as the primary director and producer of the Duro-Last Sales Seminar for years to come!