EXPRESS RANCHES

Country Music Hall of Famers & Grammy Award-winning artists delight America’s ranchers at Express Ranches’ “Big Event”.
Each year, Beckon is sought to create a special and unique evening during one of North America’s Largest Annual Cattle Sale. Previous line-ups have included Kenny Rogers, Vince Gill, Randy Owen / Alabama, Lee Ann Womack, Oak Ridge Boys and more.

Development

All aspects, from talent acquisition and advance, to outdoor production and catering, were managed and executed by Beckon.

Execution

The event proved to be the most successful sale in the history of Express Ranches, with multi-million in sales, and a record-breaking attendance.

Success

Beckon is once again honored to work with the Express family brands, and is gearing up for their future events.

Development

All aspects, from talent acquisition and advance, to outdoor production and catering, were managed and executed by Beckon.

Execution

The event proved to be the most successful sale in the history of Express Ranches, with multi-million in sales, and a record-breaking attendance.

Success

Beckon is once again honored to work with the Express family brands, and is gearing up for their future events.